Are you working within a budget, yet need to deliver a high-impact direct-mail campaign to a small list of targeted recipients? Then digital printing is the right solution for you!
Since the digital press doesn’t use printing plates, the cost for smaller projects that require the full-color quality of offset printing becomes more affordable. Digital printing is a perfect solution for shorter quantity runs to a few thousand pieces with a quicker turn-around time.
While ink is used in an offset printing, digital presses use toner, similar to that used in copy machines. However, we’re not talking about a glorified Xerox machine here. Our Kodak Nexfinity NXP5501 digital press is built for production for the high-end commercial printing market. It delivers color-managed printing, that rivals offset printing, especially when using the optional matte fuser. Using matte fuser produces a reduced gloss image creating prints that have a perceived offset-like look.
Our account executives have hands-on experience and can assist with printing a digital piece for projects such as books, theatre programs, product or service brochures, newsletters and personalized direct mail. Yes, personalized direct mail. It’s called variable data printing. Interested? Read on.
Variable data printing (VDP) enables the mass personalization of documents using the digital press, as opposed to the mass production of a single document. Instead of producing 10,000 letters, delivering the same message to 10,000 customers, variable data printing will print 10,000 unique letters with personalized messages for each customer for dramatically better results from your direct mail campaign. Ask about Ulitho’s mailing services!
Of course, you’re not limited to just printing letters. Our Nexfinity digital press can print sheets up to 14” x 39”! That’s one of the largest printable sheet sizes in the digital print world! We can also print on paper weights from a minimum of 60# offset up to a maximum 24pt coated cover stock.
Need an extra special WOW! factor? Consider adding a premium clear coating. Want a textured effect? Take a look at our dimensional treatment. A process that raises the ink up on the sheet, like thermography, that you can feel for that printed piece with a lasting dimensional impression.
If you need larger quantities and traditional offset printing, click here for details.
If your project requires a higher standard of quality, come to University Lithoprinters and see the difference.
Books
Booklets
Brochures
Calendars
Catalogs
Corporate Reports
Direct Mail
Flyers
Magazines
Marketing Pieces
Newsletters
Postcards
Variable Data
& More
If you need to reach a large number of people, but you also want to personalize your communications, the combination of digital printing and ULitho’s mailing services is the solution. The digital press allows for each piece to be printed differently and our data processing and mailing expertise will make sure each piece gets to the right person. Contact us to learn more.
ULitho's digital press uses "dry ink" called toner instead of the liquid ink used by an offset press. While the process is similar in many ways to offset printing it allows for quicker setup, variable data, and is more affordable at lower quantities. However, just like an offset press, our digital press uses halftone dots to create images. So, you can mix and match digital printing and most people won't be able to tell the difference..
4150 Varsity Drive | Ann Arbor, Michigan 48108
Phone: 734.973.9414 | 800.652.9414 | email: sales@ulitho.com
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